Lemlist Pricing Breakdown 2026: Per-Seat Costs, Hidden Fees, and What You'll Actually Pay
Lemlist has built a reputation for visual personalization and multichannel outreach. But when it comes to pricing, "from $63/user/month" can mean very different things depending on your team size, channel needs, and outreach volume.
Here's a transparent breakdown of what Lemlist actually costs โ including the per-seat math that can surprise growing teams.
Lemlist Pricing Plans (February 2026)โ
Core Plansโ
| Feature | Email Pro ($63/user/mo) | Multichannel Expert ($87/user/mo) | Enterprise (Custom) |
|---|---|---|---|
| Email sequences | โ | โ | โ |
| Email warmup (Lemwarm) | โ | โ | โ |
| Unlimited email accounts | โ | โ | โ |
| B2B lead database (600M+) | โ | โ | โ |
| Email finder & verifier | โ | โ | โ |
| Phone number finder | โ | โ | โ |
| LinkedIn enrichment | โ Unlimited | โ Unlimited | โ Unlimited |
| LinkedIn profile visits | โ | โ | โ |
| LinkedIn invites | โ | โ | โ |
| LinkedIn messages | โ | โ | โ |
| LinkedIn AI voice messages | โ | โ | โ |
| In-app calling | โ | โ | โ |
| Custom reporting | โ | โ | โ |
| Unified multichannel inbox | โ | โ | โ |
| Guest users | โ | โ | โ |
| Dedicated account manager | โ | โ | โ |
| SSO/SAML | โ | โ | โ |
| Custom terms | โ | โ | โ |
Annual pricing discounts: Lemlist offers reduced rates on annual commitments, but exact discounts vary. Expect roughly 20-30% off monthly pricing.
The Per-Seat Problemโ
This is where Lemlist's pricing gets complicated. Unlike tools that charge per workspace or per company, Lemlist charges per user. Every SDR on your team needs their own seat.
Team Cost Calculatorโ
| Team Size | Email Pro (Monthly) | Email Pro (Annual) | Multichannel Expert (Monthly) | Multichannel Expert (Annual) |
|---|---|---|---|---|
| 1 SDR | $63 | ~$756/year | $87 | ~$1,044/year |
| 3 SDRs | $189 | ~$2,268/year | $261 | ~$3,132/year |
| 5 SDRs | $315 | ~$3,780/year | $435 | ~$5,220/year |
| 10 SDRs | $630 | ~$7,560/year | $870 | ~$10,440/year |
| 25 SDRs | $1,575 | ~$18,900/year | $2,175 | ~$26,100/year |
Key insight: A 10-person SDR team on Multichannel Expert pays $10,440/year. That's in the same ballpark as enterprise platforms that include significantly more features.
What's Not Included (Even on Multichannel Expert)โ
Even at $87/user/month, Lemlist doesn't cover everything an SDR team needs:
1. Website Visitor Identification โ Not Availableโ
Lemlist has no ability to identify companies visiting your website. You'll need a separate tool:
| Visitor ID Tool | Additional Cost |
|---|---|
| Leadfeeder | $99-$399/month |
| Clearbit Reveal | $99-$499/month |
| RB2B | $99-$299/month |
| MarketBetter | Included in platform |
2. Real Dialer Capabilities โ Basic Onlyโ
Lemlist's in-app calling is a sequence step, not a full-featured dialer. For power dialing, recording, coaching, and analytics, you'll need:
| Dialer Tool | Additional Cost |
|---|---|
| Aircall | $40-$70/user/month |
| Ringover | $21-$44/user/month |
| Dialpad | $27-$95/user/month |
3. Website Chat / AI Chatbot โ Not Availableโ
No way to engage website visitors in real-time. Adding this requires:
| Chat Tool | Additional Cost |
|---|---|
| Drift | $400-$1,500/month |
| Intercom | $74-$240+/month |
| MarketBetter | Included in platform |
4. AI-Powered Daily Playbook โ Not Availableโ
Lemlist automates sequences, but it doesn't tell SDRs who to prioritize or what to do next. There's no AI playbook equivalent.
Real-World Total Cost Scenariosโ
Startup (2 SDRs, email + LinkedIn)โ
| Item | Monthly Cost |
|---|---|
| Lemlist Multichannel Expert (2 seats) | $174 |
| Total | $174/month |
This works if email and LinkedIn are your only channels and you don't need visitor tracking.
Growth Team (5 SDRs, full stack)โ
| Item | Monthly Cost |
|---|---|
| Lemlist Multichannel Expert (5 seats) | $435 |
| Visitor ID tool | $199 |
| Better dialer (5 seats ร $40) | $200 |
| Website chat | $100 |
| Total | $934/month |
Scale Team (10 SDRs, full stack)โ
| Item | Monthly Cost |
|---|---|
| Lemlist Multichannel Expert (10 seats) | $870 |
| Visitor ID tool | $299 |
| Better dialer (10 seats ร $40) | $400 |
| Website chat | $200 |
| Intent data platform | $300+ |
| Total | $2,069+/month |
At $2,069/month ($24,828/year), you're paying enterprise prices for a cobbled-together stack that doesn't share data between tools.
Lemlist's Pricing Strengthsโ
To be fair, Lemlist's pricing does have advantages:
-
Transparent tiers โ You know exactly what each plan includes. No "contact us" mystery pricing for standard plans.
-
All-in-one prospecting โ The 600M+ lead database, email finder, and phone finder are included in every plan. No separate data costs.
-
LinkedIn included in Expert โ Native LinkedIn outreach without a separate tool (unlike many competitors that charge extra or require third-party extensions).
-
14-day free trial โ Test the full platform before committing.
-
Multi-currency billing โ USD, EUR, and GBP options reduce conversion fee friction for international teams.
Lemlist's Pricing Weaknessesโ
-
Per-seat scaling โ Every new SDR is another $63-$87/month. A growing team's costs increase linearly with headcount.
-
Channel gating โ Email Pro ($63) excludes LinkedIn, calling, unified inbox, and custom reporting. Most teams end up on Multichannel Expert ($87) โ a 38% premium.
-
No visitor intelligence โ You're paying for outreach without inbound signal context. Your sequences run blind to website behavior.
-
Agency costs โ Managing multiple clients requires additional workspace costs. The per-seat model doesn't favor agencies the way flat-rate or per-workspace models do.
-
Credit system complexity โ Lead database and email finder credits add up. Heavy prospectors may find limits restrictive.
How Lemlist Pricing Comparesโ
| Platform | 5 SDR Team Cost | Includes |
|---|---|---|
| Lemlist (Expert) | $435/month | Email + LinkedIn + basic calling |
| Instantly.ai | $97/month | Email only (add-ons extra) |
| Apollo.io | $245/month ($49/seat) | Email + dialer + data |
| Outreach.io | ~$500-$700/month | Email + dialer + sequencing |
| MarketBetter | Contact for pricing | Email + dialer + visitor ID + chatbot + AI playbook |
The takeaway: Lemlist sits in the middle of the market. More capable than Instantly (which is email-only), less expensive than Outreach (which targets enterprise). But when you add the tools Lemlist doesn't include, total stack cost approaches enterprise pricing anyway.
Who Gets the Best Value from Lemlistโ
- Small teams (1-3 SDRs) โ Per-seat pricing is manageable at this scale
- LinkedIn-heavy outreach โ If LinkedIn DMs are your highest-converting channel, Lemlist's native integration is worth paying for
- Visual personalization fans โ Dynamic images and personalized landing pages genuinely differentiate outreach
- European teams โ Multi-currency billing, GDPR focus, and French-language interface
- Teams that don't need phone/chat โ If email + LinkedIn covers your motion, Lemlist is well-priced
Who Should Look Elsewhereโ
- Teams larger than 5 SDRs โ Per-seat costs become significant. Look at platforms with team/company pricing.
- Phone-first sales motions โ Lemlist's in-app calling is a sequence step, not a power dialer. If cold calling is core, you need a dedicated solution.
- Companies wanting intent signals โ No visitor ID, no buying signal detection, no AI prioritization of accounts.
- Teams tired of tool sprawl โ If you're already managing 4+ tools, adding Lemlist just moves the deck chairs. Consider a platform that consolidates.
The Bottom Lineโ
Lemlist is a well-built multichannel outreach tool with genuinely unique personalization features. At $63-$87/user/month, the per-seat cost is reasonable for small teams.
But per-seat pricing is a feature, not a bug โ it works in Lemlist's favor when you're small and against you when you grow. A 10-person team pays $870/month for Lemlist alone, before adding the visitor ID, dialer, and chat tools that a complete SDR stack requires.
Before choosing Lemlist, calculate your total stack cost โ not just the Lemlist invoice. The platform you think is cheaper might end up being the most expensive line item on a longer receipt.
Want to see what an all-in-one platform costs?โ
Book a demo โ We'll show you exactly how MarketBetter replaces 3-5 tools in your current stack โ and what that means for your bottom line.
